Vietnam has emerged as a significant player in the global pineapple market. With an annual production exceeding 860,000 tons of pineapple and exports to more than 100 countries, the Vietnamese pineapple industry is poised for substantial growth. Achieving the billion-dollar export target requires a strategic approach that strengthens competitiveness, improves product quality, and emphasizes sustainable development. Beyond fresh pineapple, value-added products such as pineapple canned, pineapple frozen, and pineapple dried are crucial to maximizing export revenue.