Vietnam Expands Pineapple Export Opportunities: Strategic Plan to Reach Billion-Dollar Milestone

Market Potential and Production

Source:https://daibieunhandan.vn/nganh-dua-viet-vuon-toi-xuat-khau-ty-usd-10382659.html

Vietnam currently cultivates approximately 52,000 hectares of pineapple, primarily in southern provinces such as Binh Thuan, Dong Nai, and Long An. Average yields reach 18.4 tons per hectare, producing around 860,000 tons annually. By 2030, cultivation areas are expected to expand to 55–60 thousand hectares, maintaining production between 800,000 and 950,000 tons per year.

Modern agricultural practices, including optimized irrigation, fertilization, and pest management, are being implemented to improve both yield and quality. These practices ensure a reliable supply for fresh consumption and processing into high-value products like pineapple canned, pineapple frozen, and pineapple dried.

International Markets and Competitive Advantages
Vietnamese pineapple has established a presence in over 100 countries, with key markets including the European Union, the United States, and Japan. These markets demand high-quality, safe, and traceable products, which Vietnam is increasingly able to provide.

Source:https://daibieunhandan.vn/nganh-dua-viet-vuon-toi-xuat-khau-ty-usd-10382659.html

Processed pineapple products significantly enhance Vietnam's export competitiveness:

• Pineapple canned offers convenience, long shelf life, and suitability for retail and food service markets.
• Pineapple frozen maintains freshness and nutritional value, allowing year-round consumption.
• Pineapple dried provides a premium snack option, creating additional value in the export chain.

By diversifying into these products, Vietnam reduces dependency on seasonal fresh pineapple and increases overall export revenue.

Challenges and Strategic Solutions
Despite strong growth, the industry faces challenges, including fragmented small-scale production and limited cold chain logistics. Ensuring consistent supply and maintaining quality for pineapple frozen, pineapple canned, and pineapple dried products are key hurdles.

Source:https://congthuong.vn/nhieu-du-dia-tang-truong-xuat-khau-dua-414012.html

Strategic solutions include:

• Expansion of organized cultivation: Cooperative models linking farmers and enterprises stabilize supply and reduce costs.
• Investment in processing technology: Modern washing, slicing, freezing, canning, and drying equipment ensures high-quality products that meet international standards.
• Sustainable agriculture: Reducing chemical use, implementing organic farming practices, and adopting environmentally friendly methods strengthen competitiveness.
• International marketing and branding: Promoting Vietnamese pineapple as a premium, high-quality product through trade fairs, digital marketing, and strategic partnerships enhances market penetration.
• Traceability and quality control: Digital supply chain management and QR code systems provide transparency from farm to consumer, reinforcing confidence in pineapple canned, pineapple frozen, and pineapple dried products.

TMICORP Product Introduction:

TMICORP is a leading Vietnamese company specializing in processing and exporting pineapple products. The company operates state-of-the-art facilities designed for washing, cutting, freezing, canning, and drying pineapples. TMICORP’s key product lines include:

• Pineapple canned: Produced with modern canning technology to preserve natural flavor and nutrients, meeting EU and US food safety standards.
• Pineapple frozen: Quick-frozen using advanced cold-chain systems, retaining freshness, texture, and vitamin content for international export.
• Pineapple dried: Carefully dehydrated to maintain natural sweetness and aroma, suitable for snacks and culinary use in global markets.

TMICORP implements stringent quality control measures, including raw material selection, hygienic processing, and product testing. The company’s focus on sustainability ensures minimal environmental impact while supporting local pineapple farmers. Through these practices, TMICORP enhances the overall value of Vietnam’s pineapple industry and strengthens its competitiveness in international markets.

Future Outlook
Vietnam’s pineapple exports are expected to continue expanding. Increasing production capacity, improving quality, and diversifying into pineapple canned, pineapple frozen, and pineapple dried will be essential for reaching the billion-dollar milestone. Investment in modern processing, cold storage, and logistics is crucial to maintaining competitiveness.

Strategic collaboration between farmers, processors, and exporters ensures stable supply chains and product consistency. By focusing on innovation, product diversification, and adherence to international standards, Vietnam’s pineapple sector can solidify its position as a global leader and provide higher income opportunities for farmers.

Conclusion
Vietnam is well-positioned to become a global powerhouse in pineapple exports. Through strategic planning, investment in processing technology, diversification into pineapple canned, pineapple frozen, and pineapple dried, and effective international marketing, the country is on track to achieve its billion-dollar export target. Companies like TMICORP exemplify the potential of Vietnamese pineapple, delivering high-quality, sustainable, and internationally competitive products that contribute to the growth and global recognition of the industry.